Gwyneth Paltrow knows EXACTLY how to take care of her skin.
The 49-year-old actress and Goop mogul cherishes her skincare routine—and we can see why. Her complexion is always radiant whenever she appears on the red carpet, and the actress recently shared one of the products she swears by to prep her skin before all major events.
In a recent Instagram Q&A, Paltrow revealed that she loves using the incredible Jillian Dempsey Hydrating Eye Masks : “I always use the Jillian Dempsey eye patches and vibrating gold bar,” Paltrow said. “This combo makes a huge difference in the de-puffing of my skin.”
These hydrating eye patches work to soothe dry skin, reduce fine lines, and soften wrinkles, according to the brand. The formula is also infused with a slew of skin-loving ingredients like a prebiotic serum (to strengthen the skin’s barrier), hyaluronic acid (to hydrate the skin), and almond oil to provide moisture.

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Gwyneth Paltrow Reveals the Hydrating Routine
“Almond oil is a multitasker that smoothes and soothes skin like no other,” said Donna Fuller, strategic account manager for InstaNatural, in a previous interview for Prevention. “It’s got a higher content of fatty acids than any other oil, and it’s rich in vitamins A, B1, B2, B6, and E, plus zinc, magnesium, and calcium, so it’s a moisturizing powerhouse. At the same time, it’s amazingly light and nongreasy,” said Fuller.
Though a bit on the expensive side, the luxe under-eye patches come in a pack of 10 for $75. And while the price may seem a bit steep, customers say the results are worth it! Not to mention stars like Kate Winslet and Jennifer Lawrence look to Jillian Dempsey, makeup artist and mind behind her eponymous brand (and wife of Patrick Dempsey!), for their glam moments, too.
As for the under-eye patches, to get the best results, the brand recommends letting the product sit for at least 10 to 15 minutes after applying to allow ingredients to properly soak into the skin. For an extra kick, you can use the vibrating gold bar (mentioned above by Paltrow) to gently give yourself a massage while hydrating your skin.